Former Isobar Team Reunites to Launch Figyr – a Full-Service Digital Agency Determined to Ignite Ambitious, Growth Organizations

Former Isobar Team Reunites to Launch Figyr – a Full-Service Digital Agency Determined to Ignite Ambitious, Growth Organizations

Post Views: 261 A few years after exiting Isobar, a subsidiary of the Dentsu organization, Jen Zimnowski, Jeff Staley, Eric Cohen and Jeremy Bierly join forces to form Figyr LLC. The group brings their multi-disciplined and complementary skills and approach together (strategy, creative, experience and technology) in an effort to help organizations interested in using…

Facebook is making a big change in how it serves ads

Post Views: 186 According to the Facebook for Business help center, detailed targeting allows organizations to “refine” the audience of users that Facebook shows their ads to based on demographics, interests, and behaviors. This follows another recent privacy-related change Meta made when it announced last week that it was deleting Facebook’s massive archive of user…

These CES products are all-in on the metaverse

These CES products are all-in on the metaverse

Post Views: 319 However, designing virtual clothes versus designing a virtual shopping experience are two disparate concepts. Despite a resurfaced five-year-old video from Walmart and an ultimately unofficial teaser demo of H&M, the strip mall of the screens remains speculative. But whenever that eventually happens, marketing will also be reshaped and molded to fit into…