LOS ANGELES, CA — 3 April 2025 — SparxWorks, a leading developer of digital products and services, today announced the launch of DOME (Dynamic Omni Media Experience) — a next-generation, AI-powered service that reimagines how users access and interact on the web.
DOME enables businesses to leverage the power of generative AI to deliver highly personalized, user-driven, immersive experiences that align to any user persona — whether a customer, shopper, student, patient, administrator, parent, child, fan, or more. The service allows users to interact naturally through written or spoken prompts and to access the exact content they need, when they need it — without navigating through fixed menus or predefined paths. DOME enables businesses to create, manage, and deliver content across any web-enabled device.
“Since the first website went live in 1991, the structure and navigation of websites have remained largely unchanged — until now,” said Bill Newell, CEO of SparxWorks. “DOME redefines that paradigm. We’ve created a system where users drive the experience and content adapts in real time — including support for multilingual delivery. With DOME, businesses can more easily deliver personalized, localized experiences across languages and markets.”
A New Standard for Content Engagement
At the core of DOME is a fundamentally new approach to digital interaction. Rather than forcing users to navigate static menus, tabs, or structured flows, DOME dynamically serves content in response to user input — whether typed or spoken. This generative AI-powered system understands user intent and assembles a responsive, media-rich experience on demand.
DOME seamlessly supports any content, from text, video, and audio to PDFs, images, interactive media, and 3D assets — all integrated through intelligent templates customized for the user’s vertical or business needs.
Whether you’re an educator looking to streamline learning content, a retailer aiming to enhance product discovery, a wellness provider delivering on-demand resources, or a business seeking to improve FAQs or product instructions — DOME works in any vertical and evolves with your users.
Core Features of the DOME Service
1. AI-powered interactions that dynamically respond to user input in real time
2. Modular content architecture optimized for generative AI and omni-channel delivery
3. Publish-once model for delivery across any web-enabled device
4. Capable of incorporating multi-language translation support triggered by user’s spoken or typed language
5. Customizable templates for education, retail, entertainment, wellness, hospitality, music, support services, and more
6. Ability to integrate with existing content systems such as CMS, LMS, CRM, or platforms like Shopify and Salesforce
7. Real-time analytics and user insights with exportable data to business intelligence tools
Built for Modern Businesses
For small and medium-sized businesses (SMBs) and enterprises alike, DOME transforms how users interact with digital products and services, reduces complexity, and creates value through efficiency, intelligence, and user empowerment.
“We designed DOME to serve organizations of all sizes,” said Oscar Freye, VP of AI and Innovation. “It’s as powerful for an SMB launching a new service as it is for an enterprise seeking to unify multi-channel communications.”
Proven Innovation, Trusted Expertise
SparxWorks brings over 20 years of software development experience and more than a decade of leadership in AI and immersive technologies. The company has successfully launched more than 2,000 digital products across education, enterprise, entertainment, wellness, and retail.
As an award-winning developer of intelligent platforms and user experiences, SparxWorks is committed to delivering scalable, accessible, and future-ready solutions for a rapidly evolving digital landscape.
Experience DOP today and learn more at www.sparxworks.com
- bnewell@sparxworks.com
- https://sparxworks.com/
- Sparxworks
-
- Bill Newell
- 310-634-8730
- Los Angeles
- California
- United States